It is not a backpack, it is THE backpack. Jansport saw the opportunity to create backpacks used specifically for books, and they took it. They turned a campus trend into a world-wide practice becoming the original bookbag.
We decided to help students carry the legacy by awarding scholarships to revolutionary students. The application information to the scholarship will be found on the tags of JanSport backpacks.
From August to the end of October JanSport will be sending inspirational pennants to university bookstores throughout the nation to inspire students to Carry the Legacy.
Thank You: Hunter Mott, Brittany Reid